Seat Ibiza
LAUNCH EVENT
Client: Seat
Location: Milan
Format: 3D Holo Shows
CONCEPT
For the reveal of the new Seat Ibiza ONE THOUSAND™ DANCE brought a brand new, better holographic technology on stage reaching a transparency level very close to 100%. This made it possible to use our new system of holographic images not only for our performance but also during the speaches of the leaders of Seat, and a small performance by our break dancers introducing the evening. With the main performance our target was to amaze the public with a WOW effect exalting the concentration of technology, innovation and sportivity of the new vehicle designed for young people. We completed this task combining the kind of dance that we prefer, great performers, thrilling music, a touch of style with innovative technology.